Hey {{FirstName}},
Here's a simple qualification framework you can use with your current solar leads.
Before your team spends time chasing a lead, check:
1. Property
Does the homeowner actually own the property?
2. Solar intent
Did they actively express interest in solar—not just submit a form for a giveaway or generic offer?
3. Timing
Are they considering solar now, or is this a “maybe someday” conversation?
4. Decision-maker
Is the person you're speaking with involved in the decision?
5. Conversation
Are they actually willing to speak with a solar professional?
The more of these you confirm before handing the opportunity to sales, the less time your reps waste.
We use a similar framework when building appointment campaigns.
Want me to send you the full qualification checklist?
Best regards,
Himanshu Sharma
Solar Marketing Consultant